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Digital Advocacy Advertising Services

Comprehensive Digital Advocacy Advertising Services

Advocacy advertising is a form of marketing that supports a particular message or cause, typically undertaken by nonprofit organizations, corporations, or private advocacy groups. It differs from commercial advertising as it does not promote a product or service and often focuses on economic, social, environmental, or political issues. Modern public affairs requires a deep understanding of the importance of digital advocacy advertising and tactics. Our team is proficient in digital marketing, videography, graphic design, and storytelling. We create content that users can share across multiple online platforms. Our public affairs advocacy advertising services compliment any media strategy to ensure your message reaches the right audience based on geographic location, demographics, interests, and other factors.

Our Digital Advocacy Services Include:

Website Development & Management

We build custom web, mobile, and cross-platform solutions for associations, non-profits, governments and businesses. Our unique experience and expertise enable us to gather requirements and select optimal technical solutions quickly and efficiently. This ensures a fast project launch reducing the timescales and costs of your product development.

Social Media & Advocacy Advertising Strategy

Our expertise is in developing a social media marketing plan that will help you reach the individuals you want with your message. Being an expert on your area of expertise is the goal! In order to get the best outcomes, California Advocacy's professionals will create thoroughly thought-out content, schedule it for distribution, and track it. The marketing specialists at California Advocacy have a wide range of expertise, including e-commerce, pay-per-click advertising, search engine optimization, lead generation, conversion rate optimization, performance marketing, and more. With ongoing testing, adjusting, and optimizing, we place a strong emphasis on the data that truly counts to inform every discussion and choice we make.

Video and Creative Solutions

We can become your organization's graphic design artist. We also offer a-la-carte graphic design services. California Advocacy can get your graphic design/video requests fulfilled quickly and professionally. California Advocacy can produce online videos, design mailers, flyers, logos, and more. California Advocacy can film and create compelling videos for TV or digital marketing goals. California Advocacy can create compelling audio services for radio and digital ads and can edit and assist clients with their podcasting needs.

Case Studies

Website Development

La Cooperativa Campesina de California

California Advocacy LLC redesigned the website for its client La Cooperativa Campesina de California. As part of its premiere association management services, California Advocacy created an updated website that utilizes the latest in mobile design, along with features that will allow the organization to continue to increase service awareness to members of the public.

Website: www.LaCooperativa.org

Issue Advocacy Video

California Emerging Technology Fund

California Advocacy LLC offers Public Affairs services to the California Emerging Technology Fund. Our team produced an issue advocacy video that shines a spotlight on legislation sponsored by our client. This video has played a crucial role in increasing awareness about the need for high-speed, affordable Internet access for low-income residents of California.

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